Broadview Strategy Group |

Community Mobilization

Broadview Strategy Group’s ability to engage and shift community opinion has been met with awe by clients and shock by opponents. We have a consistent record of being able to swing community support in our client’s favour. Successful community outreach strategies are highly individualized for specific conditions on the ground and to be successful rely on a multilayered approach to engagement, education and...

Earned Media Generation

Many celebrate when a press release or media pitch they’ve put together get’s picked up. Fifteen minutes of fame isn’t enough for you or us. We work to ensure your narrative has been firmly implanted in an ongoing media cycle that will allow your position to become common knowledge. Our approach to earned media is very different. We develop interesting, honest earned media campaigns that can begin quickly and...

Strategic Planning

Broadview Strategy has seen some complicated campaigns with extraordinarily narrow pathways for success. We’ve carried out campaigns when billions of dollars have been at stake. We have demonstrated an ability to consistently push forward, gaining ground and protecting our client’s position against impressive odds. Before even the best tactics can be successfully implemented, there needs to be a clear strategy....

Public Relations

Broadview Strategy has demonstrated success in deploying a wide range of tools and tactics as part of a comprehensive public relations plan. A good public relations strategy must have a clear, focused, credible message to convey relying on a variety of direct, indirect, traditional and new media tools. How a client approaches public relations will often determine the reaction their proposal will receive by decision...

Laforet Method

The Laforet Method is based on the success John Laforet experienced developing and executing a multi year third party advocacy effort on behalf of Wind Concerns Ontario. It incorporates a sophisticated mix of earned media coverage, community outreach, grassroots mobilization and lobbying, and direct political action. The strength of the Laforet Method lies in having a strong strategic plan, developing a compelling,...

Government Relations

Government relations requires a detailed understanding of how decisions are made and what factors can influence the outcome. Understanding the opportunities that exist to influence decision making is critical to achieving a desired outcome. In addition to providing detailed analysis and monitoring of political and legislative trends, Broadview Strategy excels at developing and executing strategies to put our...