We do our very best to generate positive media coverage, but very rarely speak for them. We’re currently working on a very exciting campaign for a client who asked us to share with the media the specifics of what we’re doing to help them achieve their objectives. John Laforet was asked to conduct interviews with Radio-Canada and the Timmins Daily Press to directly provide residents of Northern Ontario with a briefing on work we’re doing to help residents of Ontario get involved in a grassroots lobbying campaign.
Media attention from the press hits helped push more traffic to our client’s website and increased the speed at which supporters were liking their Facebook page and grassroots lobbying website.
Here is a link to the Timmins Daily Press article: Lobbyist Shares Voice of the North